Federated Hermès Cio Stephen Auth weighs the economic agenda of President Donald Trump and the impact, the expected impact it will have on the world economy.
Mattel plans to potentially reduce toys prices as part of his efforts to mitigate President Donald Trump’s prices on imports from China, Mexico and Canada.
During the last weekend, the president signed A 25% price on imports from Mexico and Canada.
The price against China entered into force on Tuesday; However, the Trump administration interrupted the samples against neighbors in northern and southern America for a month after Canada and Mexico both agreed to take action to increase the application of their borders with UNITED STATES
What’s going on with Trump’s prices on China, Canada and Mexico?
Leaders in Mattel said Tuesday that “taking advantage of the strength of our supply chain” and possible price actions were one of the measures that the toy company was planning to implement to deal with prices.
Mattel plans to potentially raise toys prices as part of his efforts to mitigate President Donald Trump’s prices on imports from China, Mexico and Canada. (Armando Arorizo / Bloomberg via / Getty Images)
“Our teams have fully committed to the analysis and planning of a range of scenarios,” said the director Anthony Disilvestro to analysts and investors. “And in terms of financial impact on Mattel, our directives in 2025 include the planned impact of the new price according to what we know today and the attenuation actions that we plan to take, including those taking sides The strength of our supply chain and our potential prices. “
Mattel, known for Barbie, Hot Wheels, Fisher-Price And other brands, manufactures toys in seven countries, he said, adding that the toy company has “optimized and continuously diversified our manufacturing footprint” in recent years.
A buyer considers Mattel Barbie dolls for sale in a target store in Chicago. (Christopher Dilts / Bloomberg via / Getty Images)
Less than 40% of global production of Mattel toys should occur in China This year, a much smaller share than the average of the industry about 80%, according to Disilvestro.
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“The United States representing about half of our world toy sales, our tariff exhibition in the United States linked to China is expected to represent around 20% of world production,” said Mattel’s financial director. “And with regard to Mexico and Canada, we are currently buying less than 10% of our toys Mexico And have no approach to Canada. “”
The toy company provides that “no country” to have more than 25% of production by 2027, added Disilvestro.
| Teleprinter | Security | Last | Change | Change % |
|---|---|---|---|---|
| CARPET | Mattel inc. | 21.43 | +0.59 |
+ 2.83% |
Regarding the actions to mitigate prices, he said that Mattel “[s] Close to “with its retail partners to” reach the right balance and always keep consumers in mind when we consider pricing actions “.
The toy company provides for growth of 2% to 3% of net sales for the year 2025, as well as profits adjusted per share in the range of $ 1.66 to $ 1.72, in account of any potential impact of Prices and the response of the company.
Hot Wheels Cars by Mattel is offered for sale in a store in Chicago on April 23, 2024. (Scott Olson / Getty Images)
Mattel works with some 500,000 retail stores to sell its various toy products, according to CEO Ynon Kreiz. He also uses electronic commerce avenues for toy sales.
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The company generated nearly $ 5.38 billion in net sales in 2024. Its annual net income, on the other hand, came to $ 541.8 million.
“Our priorities of 2025 are to develop the higher and following lines, while increasing investments in our digital game self-publishing company to stimulate long-term growth, in accordance with our capital allowance priorities to invest in Organic growth, “Kreiz told analysts.
