Trump’s auto tariffs could be boon for rental car companies

MT HANNACH
4 Min Read
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President Donald Trump Recently announced automotive prices could potentially be a boon for rental automobile companies.

Hertz saw the course of its shares on Thursday after a leap of more than 20%, and another rental car company, opinion, posted a two -digit increase on the same day.

The jumps that these car rental companies knew Thursday came the day after the day the president revealed that he imposed a New 25% automatic import rate At the beginning of April.

President Donald Trump announces new car rates

“You could see some drivers opt to follow the track of the rental car rather than buying a new expensive vehicle”, correspondent for Fox Business Madison Alworth reported. “The other reason, which is very convincing, is that companies like Hertz and Reviews, once they have finished using their cars as rental cars, they then sell them on the used cars market.”

Hertz logo

The Hertz Corporation logo (Pavlo Gonchar / Sopa Images / Lightrocket via Getty Images / Getty Images)

The new price applies to passenger vehicles, light trucks and certain automotive parts sent to the United States for other countries.

The White House said that vehicle importers under the United States-Mexico-Canada agreement “will have the opportunity to certify their American content and the systems will be implemented in such a way that the 25% rate will only apply to the value of their non-American content.”

Auto import prices of 25% of Trump: these are the most affected manufacturers

The price would not apply to rental cars sold on the used cars market by rental companies like Hertz and Reviews, according to Alworth.

“So they are more precious today than before this price announcement,” she said.

Teleprinter Security Last Change Change %
Htz Hertz Global 4.16 -0.07

-1.65%

CAR Budget review Group inc. 74.66 +0.50

+ 0.67%

In addition to rental automobile companies, American automotive parts companies have more opportunities for repairs and parts if drivers decide to keep their existing cars for a longer period, Alworth said, citing JP Morgan analysts.

“When your car is in the store, what are you doing while waiting? You are heading for a rental company like Hertz,” she added. “It also helps these actions.”

THE New car rates should take vifness on April 2.

President Donald Trump

President Donald Trump speaks in the oval office of the White House in Washington, DC, March 26, 2025 (Francis Chung / Politico / Bloomberg via Getty Images / Getty Images)

Trump holds his word, offers a great victory for car workers, says the chief of the union

Matt Blunt, the president of the American Automotive Policy Council, said on Wednesday in a statement that it was “critical” that the prices “are implemented in a way which avoids increasing the prices of consumers and which preserves the competitiveness of the integrated North American automotive sector which was a key success of the president’s USMCA agreement.”

Trump argued that car rates will push automotive companies to build more factories and hire more workers in the United States

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