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AI or nota widely publicized AI fraud detection platform, raised $5 million in a seed funding round to accelerate its use of “AI to detect AI” in images, audio , video and deepfakes to prevent fraud and misinformation.
Foundation Capital led the round, with participation from GTMFund, Plug and Play and strategic angel investors.
The company noted 85% of corporate finance professionals now view AI scams as an “existential” threat and more than half have already become targets of deepfake technology.
Over the next two years, generative AI scams could be responsible for more than 40 billion dollars of losses in the United States alone. It is this growing threat that has fueled AI or Not’s growth over the past year, serving more than 250,000 users to date, with the new injection of funds used to create more sophisticated ways of detecting the disinformation online and ensure their tools stay ahead of evolving threats.
“In many ways, we rely on our ability to see and hear to verify authenticity. With the advent of generative AI models, we can no longer be so sure,” Zach Noorani, partner at Foundation Capital, said in a statement. “AI or Not’s unique approach to AI detection addresses this emerging problem. We are excited to support their mission to protect people, businesses, governments and assets in general from the risks posed by generative AI.
The AI or Not platform uses proprietary algorithms to identify and verify the authenticity of content, ranging from AI-generated content deep fakes pretending to be female politicians, fake voices used to impersonate elderly people to AI-generated music already featured on major streaming platforms.
Like the recent backlash against companies like Meta Significantly, public demand for authenticity and transparency in digital content is booming. With its innovative tools, AI or Not is uniquely positioned to address these challenges, helping users and businesses navigate the complexities of the AI era while maintaining trust in the digital world.
“Generative AI has unlocked incredible potential, but it has also opened the door to harmful misuse that affects everyone from vulnerable individuals to global businesses,” said Anatoly Kvitnisky, CEO of AI or Not, in a press release. “This funding allows us to continue our mission of creating a safer digital world by giving users the ability to detect and stop AI-based fraud and misinformation before it causes harm. »
AI or Not’s mission is to protect individuals and organizations from the risks of misuse of generative AI. The platform provides advanced AI-powered tools to detect deepfakes, fraud and misinformation in real-time, ensuring authenticity in an increasingly AI-driven world. The company has seven people.
