With TikTok likely days away from being banned in the United States, the app’s users are pushing some previously little-known apps to the top of the Apple and Google stores. The app that seems to benefit the most so far is a Chinese social media app called “RedNote” or Xiaohongshu, which translates to “little red book“.
The TikTok-like app for short videos is currently the number one app on Apple’s App Store and ranks 34th on Google’s Play Store. RedNote gained popularity as many TikTok creators started about their experiences trying the Chinese app. Meanwhile, on RedNote, a number of creators have shared videos about welcoming “TikTok refugees” to the service.
The app is set up very similar to TikTok, with the ability to scroll vertically through streams of short videos based on your interests. Much of the app’s interface is in Chinese, so navigation can be a little confusing, although there is some. on TikTok which explains how to change the language of the application to English.
Even though RedNote seems to come out of nowhere, the app has been popular in China for years. CNBC that the more than decade-old app is seen as a challenger to ByteDance’s Douyin and e-commerce giant Alibaba, with around 300 million users.
RedNote isn’t the only app that’s gotten a boost from anxious TikTok users. Another ByteDance app, Lemon8, is also trending in Apple and Google stores, where it ranks second and first, respectively. But even though TikTok itself has sometimes Lemon8 will likely meet the same fate as TikTok if the Supreme Court sides with the Biden administration, which .
Another video app which describes itself as “the place where social meets shopping,” is also trending in both app stores. The app, from Los Angeles-based Humans, Inc., features short-form videos and an in-app storefront. It is currently ranked number 14 in Google’s store and number four in Apple’s store. The company was valued at more than $1 billion last year, according to .
Another app that appears to have benefited from TikTok’s impending ban is called “ReelShort.” Although the app’s name sounds like a play on Instagram Reels and YouTube Shorts — both of which are well-established TikTok clones — the app appears to be less of a TikTok clone and more of a wannabe. . The app offers clips from longer “movies” with bizarre titles like “The Heiress Blacklisted Her Husband” and “In Love with the Alpha.” ReelShort is number seven in the App Store, number two in Google Play.
While it’s unlikely that any of these apps will remain popular for long, the fact that so many relatively unknown apps have risen to the top of app stores so quickly is another sign of the influence what TikTok users and creators can have. He also highlights how banning TikTok alone the influence of Chinese technology companies in the United States.
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