YouTuber Gaurav Taneja made the headlines on Shark Tank India 4 with his pitch for the life of the protein powder brand, only to deal with difficult questions about his commitment to several companies. Now, his latest vlog takes a new turn while entering the business field, aimed at proving that he is more than a simple brand promoter.
During the field, Gaurav briefly mentioned his dairy brand, Rozier, but avoided discussing it in detail. In his latest VLOG, he document his trip through several villages in Rajasthan, where he tries on board farmers to obtain milk.
Interestingly, the title of his vlog, “Inke Gaon Mein Deal Pakki Ho Gayi” seems to be a sharp reference to Shark Tank India. Presenting his mission, he explains: “You must ask yourself why we are here. Thanks to Rozier, we work with farmers who have desi cows. But there are many farmers in our country who do not get precise value for milk produced by their desi cows. They migrate to other types of cows or buffaloes. We are committed to creating a community of farmers and educating them on desi cows. The right thing is that our consumers understand the value of the desi cows, and we want to encourage this. »»
Gaurav continues: “By meeting the farmers, we wanted to understand their points of pain. We wanted to know why the Population of Desi cows in our country decreases and what we can do to encourage their reproduction … Our villages are not only developing by creating roads; They will develop by investing in our farmers. »»
On Shark Tank India, Gaurav had asked for an RS 1 crore in exchange for 1% equity but had met skepticism. Anupam Mittal confronted it, saying, “When I started, I was a lot like you. I considered myself a star, but when you consider yourself a star, you think you are infallible. You cannot allocate time in startups; You must be there all the time … It’s not that I don’t trust you, but I trust Indian entrepreneurship, and they have so much energy, so much passion, they will not leave a part -time time As you win. This is the reason why I came out.
Gaurav Taneja often drops vlogs on his Youtube by focusing on his agricultural trip. During Chaitra Navratri in 2023, the YouTuber launched its own GHEE brand at the price of Rs 1.350 for 500 ml. The ghee was made on the own of Gaurav farm, according to the old techniques.
