Sensor Tower recently published its latest digital market index report, which covers The mobile market For the last quarter of 2024. The general report is cautiously optimistic, showing that integrated income increased by 13.5% in annual sliding, reaching a new summit of almost $ 40 billion. In the specific game of the report, Sensor Tower reports that strategy games included a large part of the table of games in small groups.
More specifically, six of the 10 best games in the Breakout Games table (when they were sorted by buying income in the application) were strategy games, including White survivalLast war: Survival and Age of Empires Mobile. Pokémon TCG Pocket was also one of the greatest successes in the quarter, after launching in October and almost immediately in the Top 10. It is also the only game that appeared both on IAP income lists and the most tops for the fourth quarter.
Elsewhere in the report, the strategy is considered to be the first kind of game by IAP returned to the fourth quarter, followed by RPG and puzzle games – in fact, the strategy has compensated for an overall drop (20% from one year to the other in RPG expenses during the quarter. However, in terms of downloads, the first three genres on a global scale were the Puzzle and the Arcade. represented more than 7 billion downloads overall.
The tower of the sensors foreshadowed the success of the kind of strategic game in its 2025 Report on the marketsWhere he reported that the dominated strategy games in terms of global spending on global consumers. Jonathan Briskman, Director of Market Information at Sensor Tower, has attributed this to the capacity of the gender to provide ease of access to new users while organizing advertising strategies that work on rooted and long -term actors. For a game like Pokémon TCG Pocket, the recognizable IP is probably also helping when entering new users.
