Techcrunch will be on the ground in SXSW 2025 – The annual conference of technology, music, comedy and cinema that started on Friday in Austin – in search of the Zeitgeist of this time focused on AI.
Yes, we are a sentence and has already entered. And why not? A quick analysis of the SXSW Massif calendar illustrates that AI is on the central scene in Austin – and worldwide. It should be noted that this year, it seems that it is on how AI is applied to the real world, not only speculation on what it could be.
SXSW tends to reflect what the technological ecosystem of the founders and donors work on. And this often coincides with the threshing media cycle. Autonomous vehicles, scooter mania, crypto, psychedelic – they all had their moment in Sxsw.
The technological part of the annual event started on Friday and will take place until March 13. The conference begins with several avenues that fall downright in the field of interest of Techcrunch, including the creator’s economy, culture, startups, health and Medteque and Energy. The AI track officially begins on Sunday, but it is already coming. For example, the president of Signal Meredith Whittaker, who was interviewed Friday on stage, called Agentic as a threat of security and confidentialityand a health expert warned that it could be dangerous for people to be too dependent on AI for the company.
Deep technology like space and quantum computer will also make its mark in the living room, as well as the climate, sustainability – Look for the founder and CEO of Rivian RJ Scargen The March 11 aid door – and transport.
Autonomous vehicles are back, but this time, they are on the road – not just the subject of the conversation in a panel. Earlier this week, Uber and Waymo launched a Robotaxi service in Austin. The so-called Robotaxi service “Waymo on Uber” is available for any public member who has an Uber account. And you would better believe that Techcrunch will greet these robots and speak to human uber drivers about what they think.
Techcrunch will also speak to VCs, founders and experts in the SXSW industry to get the pulse of the way the world of technology adapts to the Trump administration and, of course, to find the next new new thing. We will also pay attention to the many Keynotes and interviews with technological and commercial lights, notably Alan Baratz of D-Wave Quantum, the president and chief executive officer of Qualcomm Cristiano Amon, the founder of Colossal Biosciences Ben Lamm and the CEO of Arm René Haas.
Don’t worry, we’ll have a little fun.
