‘That’s not how it works’: Ahead of Shark Tank India 4 appearance, Gaurav Taneja addresses ‘Rs 1 crore per hour’ reports

MT HANNACH
3 Min Read
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YouTuber Gaurav Taneja, known for his family vlogging channel Flying Beast, will feature in the recent season of Shark Tank India. In a YouTube vlog, Taneja addressed media reports suggesting that he earns around ₹1 crore per hour from Beast Life, his whey protein business.

He said that even before his episode aired, people had already started to think that he was making that much money.

“People started thinking I was making ₹1 crore in an hour, but that’s not how it works. It’s just income, it’s not money in the bank or money. “Money in your pocket,” the YouTuber said.

He added that since Beast Life is a startup, everything he and its CEO earn is reinvested into the company. “Don’t believe everything you watch on professional YouTube channels. You need to understand how the Internet works.”

He also responded to claims that he went to the show for marketing and not funds. “I wanted both, marketing and money. You can’t run a business without them. We went for both, it’s not like we didn’t want marketing. We did it. The biggest companies in the world want marketing.”

Further, he admitted that he had ‘nok-jhok’ with some of the investors of the show, while adding that there would be enough ‘masala’ for his fans in the episode.

He also said that although he had no plans to go to Shark Tank, his wife, Ritu Rathee, also said that too much risk if he took Beast Life to the show. Taneja also mentioned that their CEO thought going on the reality show would backfire if investors didn’t like their product.

He also recalled Fit & Flex’s Pathik Patel’s pitch in season 3, in which Deepinder Goyal and Anupam Mittal accused him of “misleading” customers. Patel later accused Sony TV of removing key parts of the pitch and ignoring data he later sent them to support his claims.

Patel also said that he never claimed that his products were healthy, while adding that Namita Thapar’s rebuttal to Anupam Mittal had been removed. Despite this, Gaurav Taneja decided to participate in the show when one of his investors advised him to do so.

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