- Beyond Meat recently reported the risk This “anti-American feeling” could affect sales if it loses customers in other countries or faces other forms of reprisals that affect its supply and manufacturing. It was then that American prices triggered a global reaction against American products.
Beyond Meat, producer of plant -based meat substitutes, recently warned that his status as an American company could affect sales in the midst of an international reaction against the prices of President Donald Trump.
The company based in El Segundo, California, has filed a 10 k annual report With the dry at the beginning of the month which included a section on the risk factors.
In regulatory deposits, these sections are often a laundry list of a large universe of potential opposites, some more likely than others. Beyond meat has reported the possible risks associated with epidemics, natural disasters, bad weather, civilian conflicts, war, terrorist activity and other geopolitical tensions.
He also mentioned Trump’s rates and plans for reprisals by American trade partners such as Canada, saying that the company may have to increase prices, increase inventory levels or find a new supply for the products it is important.
“Nothing guarantees that we would be able to transmit cost increases, entire or at all, to our customers, and / or we could lose customers in countries such as Canada because of anti-American feeling, which could considerably affect our income, the gross margin and the results of the operations”, Beyond Meat.
All trade wars that have “buying national” policies or other forms of reprisals against American prices could affect supply chains, prices, demand and the company’s macroeconomic markets, added the file.
For example, beyond meat sources, almost all of its pea proteins in Canada and manufactures some of its products.
“We cannot predict future trade policies and regulations in the United States and other countries, the terms of renegotiated trade or treated agreements, or prices and their impact on our activities. A trade war could have a significant negative effect on global trade and the world economy,” he said, noting that an uncertainty about trade policy can also have an impact on consumer confidence and expenses.
The company did not immediately respond to a request for additional comments.
Admittedly, beyond the sales of Meat, had been previously in a crisis before Trump returned to the White House while the demand for meat substitutes decreases more widely.
But sales had recently started to turn around. Fourth quarter income increased by $ 76.7 million, marking the second quarter consecutive to annual growth, The company said last month.
However, the backlash against American products is real, from alcohol to advanced arms. Canadians shoot American alcohol bottles Out of the shelves, and Tesla car sales collapse In Europe, the CEO, Elon Musk, wonders in the national elections and becomes more closely associated with Trump policies.
Even the The furtive fighter F-35 is not immune. NATO Canada allies and Portugal now have a second reflection on the purchase of the fighter in the United States and takes a look at European alternatives.
This story was initially presented on Fortune.com
