The animator of “Bar Rescue”, Jon Taffer, weighs on restaurants depositing the bankruptcy and his renewed program for his tenth season.
Wendy’s is launching menu innovations in the coming months to drive customers in its stores and gain an advantage over rivals that have been Fighting to make trafficking in recent quarters.
During the company’s investor day Thursday, the channel announced that new freezing desserts – icy whirlpools and freezing mergers – hit the menus this spring, adding to its growing list of innovations. He followed the beginnings of the thin, limited edition Mint Mints, which is a collaboration with Girl Scouts of the USA.
Glacial whirlpools are a choice of chocolate or frosted vanilla with a choice of sauce. Frosty mergers mixes these sauces with mixtures, depending on the company.

An image of the slim mints from Wendy icy. (Wendy’s)
Sales of fast food restaurants collapsed because more people eat at home
“Frosty is one of the most emblematic articles on the Wendy menu and we know that consumers are looking for more and more new flavors and new varieties,” said Wendy Marketing Director Lindsay Radkoski.
The new FROSTY offers are part of the company’s objective to update basic menu and “launching innovation to respond to consumer preferences and gain in rapid growth segments”, according to Wendy’s.
During fourth quarter gains Call last month, the company indicated that its “trafficking and growth in dollars had exceeded” the entire category of hamburgers of the fast-service restaurant in the United States
Almost 80% of Americans now consider fast food as “luxury” due to high prices
The leaders awarded its growth during the three -month period ending on December 31 to the success of its collaboration with Paramount to celebrate the 25th anniversary of Spongebob.

During its call for profits from the fourth quarter last, the company indicated that its “growth in traffic and the dollar had exceeded” the entire category of fast-service catering burger in the United States (Paul Weaver / Sopa Images / Lightrocket via Getty Images / Getty Images)
“At its peak, this fans of fans led an impressive elevation of 20% Sales of the same restaurant With the increase in traffic and an average check, including a krabby pancake almost double our typical size, “said CEO Kirk Tanner on the call.
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Teleprinter | Security | Last | Change | Change % |
---|---|---|---|---|
MAGNIFYING GLASS | The Wendy’s Co. | 15.53 | +0.37 |
+ 2.44% |
The fast service sector I started accelerating innovative menu offers and adding more value offers after facing traffic slowdown in consecutive neighborhoods while inflation consumers continued to eat at home more often.
For example, the CEO of McDonald, Chris Kempczinski, had previously warned that, even if he provided a difficult environment in 2024, his performance for the year had missed his expectations. The company has deployed a new menu of value in its restaurants in order to rejuvenate traffic.