Xbox’s AI initiative with Muse is an attempt to read the tea leaves, not the room

MT HANNACH
5 Min Read
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Earlier in the day, Microsoft chiefs The Xbox division revealed MuseA generative AI model that intends to create visuals and gameplay for games.

The model, which was formed on the bleeding edge of the largely forgotten Ninja Theory Theory Theory Theory is not a shocking leap for Microsoft’s Xbox division. The company as a whole, of the CEO Satya Nadella Down, has made the most of the generator in all its initiatives. It was just a matter of time until the Xbox division should follow the plunge.

But this comes after a recent investigation by game developers with 1,500 developers in a report on industry state, depending on 30% of developers have a negative generative AI opinion. It can be said that the generator is there to stay there or not, the developers who make games seem to have reactions increasingly hostile to the AI ​​generator of replacement of the ideation processes.

But Microsoft is not the only one to continue this either. Capcom recently talked about the use of generative AI For the phase of ideas for the development of games, arguing that the thousands of small decisions that enter the games can be automated in order to eliminate the boredom of the development of the game and to release time and the bandwidth to focus on the creativity of it. It is the reason why a model like Muse, which has absorbed hundreds of hours of play created by people, still needs people to create these ideas for everything to work.

It also raises the question: should Microsoft even worry about what developers are thinking at the moment? As a platform holder and undoubtedly the largest third -party publisher in industry, tackling the complexity of modern design and trying – like Capcom – to make it both cheaper and more efficient is Probably of capital importance for them in the coming years. For example, the latest Fable project by Xbox Games Studio would have started operating in 2018 and, during writing, has still not announced.

Would generative AI solve it or would it make it faster? Unknown. But the games are taking more and more time to develop and it is only so long that can be tenable for the head of Xbox Phil Spencer.

On the part of Xbox, “preservation” is a key element of their argument for muse. In the initial declaration, Fatima Kardar, vice-president of the game AI in Microsoft, argued that Muse could make the older games accessible to the modern public without much work, regardless of material progress. This would, according to Kardar’s reasoning, the cost of the opportunity spent for remasters and compatibility behind. But nothing of the Xbox has shown concerning Muse today, he succeeded.

By leaving publicly with such marketing thrust for Muse, it seems that Xbox tries to serve the two masters of shareholders and futurists. It’s good, but it is important to remember that Muse had to train hundreds of hours of play created by people from Cambridge with whom the public did not connect. If all the elements of this equation are not satisfied, how can we call the final product, except a compromise?

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